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In what is described as the largest event of its kind organised by a single skincare brand in Nigeria to date, La Roche-Posay, in partnership with Konga Health, has brought its immersive Living Lab experience to Lagos, connecting Nigerian consumers with dermatological science, expert skincare advice and authentic products.
Held from November 4 to 6, 2026, at Oasis, Victoria Island, the three-day experience brought the internationally recognised Parisian skincare brand closer to Nigerian consumers through interactive exhibitions, product demonstrations, medical consultations and industry engagements.
La Roche-Posay, a brand under L’Oréal Dermatological Beauty, in collaboration with Konga Health, its official distributor in Nigeria, to create an experiential platform focused on quality skincare, product authenticity and consumer education. The initiative also highlighted five of the brand’s key skincare franchises: Cicaplast for skin repair and healing, Mela B3 for hyperpigmentation, Anthelios for sun protection, Lipikar for dry and atopic-prone skin, and Effaclar for acne-prone skin.
The event attracted distinguished personalities such as Leo Stan Ekeh, Chairman of Zinox Group; Mrs Chioma Ekeh, Group CEO of TD Africa; Prince Nnamdi Ekeh, CEO of Konga Group; Gozy Ijogun, CEO of Task Systems, Dave Omoregie, COO of Konga Group; and Yvonne Enwerem, Vice-President of Konga Health, and representatives from L’Oréal Dermatological Beauty including Rabah Deroueche, Business Development Director, LID LDB SSA; Anaïs Routhiau, Business Development Manager, LID LDB SSA; Nadia Amasa, Digital Lead, LID LDB SSA; and Simisola Marinho, Head of E-Commerce and Digital, Nigeria.
Speaking at the event, Leo Stan Ekeh highlighted the commercial opportunities within Nigeria’s beauty and personal-care market, noting the sector’s considerable potential for investment, innovation and growth. He emphasised the importance of bringing globally recognised brands and quality products closer to Nigerian consumers.
For Anaïs Routhiau, the Living Lab provided an opportunity to bring La Roche-Posay’s commitment to dermatological science closer to consumers, helping them better understand their skin and the science behind the products they use.
A major attraction was the interactive skin science experience, which allowed visitors to explore concerns such as the skin barrier, hyperpigmentation, acne, UV exposure and product authenticity. The programme also featured free consultations with certified dermatologists and members of the L’Oréal Dermatological Beauty MedSquad, offering visitors professional skin analysis, guidance and practical recommendations.
Among the participating medical professionals was Dr Ayesha Akinkugbe, dermatologist and Vice-President of the Nigerian Association of Dermatologists (NAD). Other specialists included Dr Folakemi Cole-Adeife, alongside dermatologists and skincare professionals who contributed to the medical engagements and educational sessions.
The event also provided a platform for meaningful interaction between medical professionals, beauty entrepreneurs, brand representatives and consumers. These engagements created opportunities for networking, knowledge-sharing and stronger connections between dermatological expertise and the beauty retail market. They also reinforced the importance of professional guidance in helping consumers make informed skincare decisions.
Other notable personalities and industry stakeholders included Osas Ighodaro, actor and Chief Living Lab Officer; Nicole Chikwe, beauty creator; Ijeoma Balogun, Founder and CEO of Redrick PR; Ayesha Ugwu, Founder and CEO of Hello Perfect Aesthetic Clinic; and Subuola Oyeleye, Founder of Beauty Hut Africa. Also present were medical doctor and health educator Dr Chinonso Egemba, popularly known as Aproko Doctor, and media personality Mimi Onalaja, alongside other influencers and beauty professionals.
Beyond its exhibitions and public engagements, the Living Lab addressed a major concern in Nigeria’s growing skincare market: access to genuine products and reliable information. With consumers increasingly exposed to different skincare options and sellers, authorised distribution is essential to protecting buyers and building confidence in the market.
Through its partnership with La Roche-Posay, Konga Health is helping bridge this gap by providing Nigerians with access to genuine L’Oréal Dermatological Beauty products through an official distribution channel, supported by Konga’s retail and e-commerce network.
The partnership also demonstrates how trusted distribution, medical expertise and consumer education can work together to advance both commerce and dermatological awareness. By bringing the Living Lab to Lagos, La Roche-Posay and Konga Health have created more than a brand experience; they have established a platform for informed skincare choices, professional collaboration and greater access to authentic products.
Ultimately, healthy skin begins with informed choices and genuine products.