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Stanbic IBTC Holdings has concluded arrangement to commence the fourth season of its flagship youth empowerment platform, FUZE, meant to spotlight the future of Nigerian talent.
In its fourth season, FUZE returns under a bold new theme: “The Ultimate Show”. The edition promises a bigger stage, broader impact, and even more thrilling opportunities for emerging stars across four creative categories: music, dance, fashion, and tech.
In the last edition, winners collectively shared a N50 million prize pool. However, this year’s edition comes with a significant Increase in reward, a total prize pool of N90 million, designed to accelerate winners’ dreams into tangible growth and long-term success.
With over 18,000 entries received since inception, FUZE has grown into one of the most dynamic youth platforms in Nigeria, serving not only as a showcase for talent but also as a launchpad for creative careers. This year, the experience expands even further, blending competition with cultural storytelling, collaborative performance, and immersive digital engagement.
Audiences and participants can expect to compete in a viral remix challenge, a story challenge that redefines audience participation, and a show format inspired by global entertainment standards but deeply rooted in Nigeria’s vibrant youth expression.
Speaking on the initiative, Olumide Oyetan, Chief Executive, Stanbic IBTC Pension Managers, reaffirmed the organisation’s long-standing commitment to supporting youth advancement in Nigeria.
Olumide said, “At Stanbic IBTC, we remain steadfast in our commitment to initiatives that contribute meaningfully to Nigeria’s socio-economic development, especially through the empowerment of young people. We believe strongly in the transformative power of youth. This platform brings that belief to life by creating an environment where talent is discovered, nurtured, and elevated into opportunity.
FUZE Season 4 is a continuation of that purpose, and this edition promises to be our most impactful yet.”
Acting Chief Executive, Stanbic IBTC Holdings Plc, Kunle Adedeji, expressed excitement about the platform’s evolution.
He stated: “FUZE has always been more than just performance; it is about giving young people across Nigeria a credible, visible and powerful space to showcase who they are and what they can become. This season, we are doubling down on that promise by expanding the format, the prize pool and the reach.” (Saturday Guardian)