The Public Relations Consultants Association of Nigeria (PRCAN) has extended its heartfelt congratulations to Mrs. Bolajoko Bayo-Ajayi on her election as the President of the National Institute of Marketing of Nigeria (NIMN).

In a statement signed by Dr. Nkechi Ali-Balogun, fnipr, Chair/CEO of PRCAN, the association described Mrs. Bayo-Ajayi’s election as a landmark achievement and a significant moment in the history of the marketing and communications profession in Nigeria.

“On behalf of PRCAN, I extend our warmest congratulations to Mrs. Bolajoko Bayo-Ajayi on her historic election as the first female President of the National Institute of Marketing of Nigeria. Her emergence is not only a celebration of professional excellence but also a beacon of inspiration to practitioners across the integrated marketing communications industry,” Dr. Ali-Balogun stated.

She further noted that Mrs. Bayo-Ajayi’s distinguished career and consistent dedication to the development of the marketing profession have earned her this well-deserved recognition.

“Her leadership comes at a critical time in Nigeria’s evolving marketing and communications landscape. We are confident that NIMN will continue to thrive under her visionary guidance, championing innovation, professionalism, gender inclusion, and sustainable growth in the sector,” she added.

PRCAN expressed optimism about strengthening institutional collaborations between NIMN and PRCAN to advance professional development and capacity building in Nigeria’s integrated marketing communications ecosystem.

“We look forward to deeper synergy between our two organisations as we collectively strive to elevate standards, empower practitioners, and shape the future of our industry,” the statement concluded.

PRCAN once again congratulates Mrs. Bayo-Ajayi on this outstanding achievement and wishes her a successful and impactful tenure.