In a bid to enhance accessibility and flexibility for viewers, MultiChoice has unveiled a new range of affordable weekly subscription packages for both DStv and GOtv users under a campaign dubbed ‘Ka Weekie’.

Announced on Thursday, the new packages are designed to cater to customers who prefer short-term payment options, with prices starting as low as UGX 5,000. The DStv Lumba and GOtv Lite packages mark the lowest price points, making the pay-TV services more accessible to a broader audience in Uganda.

Speaking at the launch, Rinaldi Jamugisa, PR and Communications Manager for MultiChoice Uganda, said the initiative was part of the company’s continued effort to align with customer needs.

“We understand that our subscribers require affordable and flexible options to keep up with their favorite shows and programs,” Jamugisa said. “The launch of Ka Weekie reflects our commitment to delivering value while ensuring entertainment remains accessible to all.”

He emphasised that the short-term plans offer viewers the freedom to manage their subscriptions according to their budgets and lifestyles.

The newly introduced 7-day subscription packages cover a range of viewing preferences and budgets:

For DStv Weekly Packages, Lumba package costs UGX 5,000, Access costs UGX 14,000, Family package costs UGX 22,000 and Compact package costs UGX 37,000

For GOtv Weekly Packages, Lite coats UGX 5,000, Valuepack costs UGX 7,000 and Plus pack costs UGX 11,000 .

Other packages are Max, UGX 17,000, Supa – UGX 22,000 and Supa Plus – UGX 37,000

According to Colin Asiimwe, Head of Marketing at MultiChoice Uganda, the “Ka Weekie” campaign is a direct response to consistent feedback from subscribers.

“You Asked, We Listened! And we believe this is a step in the right direction in offering subscribers the best in entertainment at affordable price points, allowing them to pay and watch at their own convenience,” Asiimwe stated.

He further noted that the campaign is particularly tailored for daily and weekly earners, frequent travelers, and customers who prefer on-demand viewing.

The new packages can be accessed via the MyDStv and MyGOtv mobile apps, by dialing *206#, or through mobile money platforms such as Airtel Money and MTN MoMo. They are also available through partner banks and selected agents across the country.

Jamugisa added that users can switch back to monthly, quarterly, or annual subscriptions at any time by making a full payment or maintaining sufficient account credit. The cost of any active weekly plan will be deducted from the new subscription.

Established in 1994, MultiChoice Uganda is a subsidiary of MultiChoice Africa Holdings, offering a variety of entertainment channels via DStv satellite and GOtv digital terrestrial services. (LEADERSHIP)