TikTok, the short video social media platform owned by Bytedance, said that it has deleted 1.7 million recordings from Nigerian users during the fourth quarter of 2023.

Explaining reasons for the action via its Community Guidelines Enforcement report, the platform said Nigeria was among the top 50 countries where videos violating its policies emanated from in Q4.

The company said 176.5 million videos were removed globally in total for the period under review, adding that it also removed a total of 1.03 billion likes from videos.

Other actions taken by the social media platform included the removal of 720 million fake followers and 4.9 billion fake follow requests.

According to TikTok, the removed likes, followers and follow requests were discovered to have come through ˜automated or inauthentic mechanisms.

During the fourth quarter of 2023, TikTok said there was an increase in the volume of ads removed for violating its advertising policies and a decrease in the volume of ads removed due to account-level actions. The report shows that a total of 1.5 million ads were removed in Q4 2023 for violating its ads policies, an increase from 1.3 million recorded in Q3.

We are continually reviewing and strengthening our systems to identify new patterns and quickly and accurately remove ads that violate our policies. By upholding strict policies, leveraging advanced detection mechanisms, and continuously improving our systems, we strive to foster an advertising experience that is trustworthy, enjoyable, and aligned with the values of our vibrant TikTok community, the company added. (Daily Sun)