Pioneer composite and fastest growing e-commerce outfit Yudala has continued to live up to its status as a company that cares, with the propagation of a video through which the organisation is spreading goodwill to its numerous customers and other Nigerians for a rewarding 2017.

The minute-long video, which has been making the rounds on social media, has one of the company’s brand ambassadors – multiple award-winning Gospel artiste, Frank Edwards – at his most sonorous best in a moving rendition of his hit track – Oghene Doh.

Clearly depicted in the video are the following heart-warming wishes: “As we celebrate God’s favours in years ahead, we appreciate you for inspiring us with your patronage. We wish you YUDALA which means long life, prosperity and peace of mind in 2017. Happy New Year from all of us at YUDALA!”

The trending video can be accessed here: https://www.youtube.com/watch?v=RDBhfJzcVEc

From its most ground-breaking entry into the e-commerce sector a little over a year ago, Yudala has successfully expanded the focus and offerings in the sector, with a bold and futuristic fusion of online and offline retail which has given the consumer more options and convenience.

In addition to its unique strategy and tact, Yudala has warmed its way into the hearts of many Nigerians as a platform renowned for guaranteed genuine products, responsive customer service and after-sales support. Added to this is a number of creative marketing campaigns and far-reaching interventions such as the first drone delivery in the e-commerce world, Mobile Monday, first-ever online and offline Black Friday sales, launch of same day delivery on a nationwide scale and a mega festive season promotion known as Yu-Jara, among many others through which the company is building an army of loyal and satisfied customers.

With over 18 stores spread nationwide and many more in the pipeline, Yudala is taking the e-commerce revolution to many unreached and under-served individuals and prospective shoppers in the hinterlands and in many of Nigeria’s rural communities, thereby living up to its vision of spear-heading a positive revolution in trade and commerce on the continent. Through the rapidly expanding network of stores, Yudala has succeeded in bringing the benefits and convenience of e-commerce home to many Nigerians who would hitherto have had no chance of participating.

Also setting Yudala apart is its entertainment division through which it has powered a number of world-class concerts, offering Nigerians from all walks of life sublime entertainment with a suite of best-in-class multimedia musical equipment. These include the Yudala Zero Gravity Mega Music Concerts 2016 – a series of dual concerts featuring a Contemporary Music and Rock Gospel concert hosted in Lagos, Abuja and Enugu.

The company has also gone ahead to host a year-end dual concert in Owerri, the Imo State capital as part of the state’s much-publicised and well-attended 2016 carnival. And early in 2017, Yudala had also featured in a Gospel concert organised by the Office of the Imo State First Lady – an event which saw the entire state gather to offer prayers and supplications for Nigeria and the host state for a prosperous and more rewarding 2017.

One analyst said: “Indeed, Yudala is doing the unprecedented as one of the few companies in Nigeria at the moment supporting the propagation of the Gospel, leading many souls back to God and in the process, giving millions of Nigerians a fitting outlet to cope and find renewed hope in a better tomorrow in spite of the current state of the economy.”

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