Fidelity Bank Plc, one of the country’s highly diversified financial institutions has commenced yet another exhilarating consumer promotion aimed specifically at transforming 30 lucky customer into instant millionaires. Dubbed ‘Get Alert in Millions’, the savings promo is a clear demonstration of its steadfast commitment to support initiatives that enrich the lives of its loyal customers even in times of economic uncertainties. In all, Fidelity Bank plans to give away N105 million in cash to potential winners. Aside cash prizes, 138 customers will smile home with fridges and generating sets as consolation prizes in the planned nine-month promotions which kicked off last week.

To participate in the ‘Get Alert in Millions’ savings promo, customers should simply open a savings account and grow it to N20,000 or top up existing account with N10,000 or more to qualify for monthly draws to win up to N1 million, N2 million and N3 million. Furthermore, customers can also grow their account balance by N50,000 monthly to qualify for quarterly draws to win the star prize of N5 million. Speaking at a press conference held at the Bank’s corporate head office in Lagos to mark the commencement of the highly anticipated promotion, Managing Director/Chief Executive Officer of Fidelity Bank Plc, Nnamdi Okonkwo, said this new promo marked the sixth in nine years.

As a reputable financial institution committed to satisfying the needs of its customers, Okonkwo, who was represented by Mohammed Balarabe, Deputy Managing Director, Fidelity Bank Plc, said that the new promo encourages customers and members of the public to imbibe a savings culture, thus deepening financial inclusion in the country. “Savings serve as a veritable instrument for capital mobilisation to finance aggregate investment required for economic growth. “As an active participant in the Nigerian economy, we are supporting government by making savings available for critical infrastructure rollouts that would aid socio-economic development.

“This promo underscores our determination to improve the standard of living of Fidelity customers. Even with the prevalent economic conditions triggered by the free fall in global oil prices, ‘Get Alert in Million’ is our little way of rewarding our customers for their unflinching loyalty and steadfast devotion,” Okonkwo added.

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