Fidelity bank banner UBA banner
Entrepreneurs urged to embrace innovation

By News Express on 23/09/2015

Share on facebook Yahoo mail icon Gmail icon Share on Google+

Views: 2,302

The Chief Executive Officer of, Raphael Afaedor, has urged entrepreneurs in Nigeria to see the many problems in Nigeria as opportunities for them to solve financially rewarding problems.

Afaedor who made this statement while speaking during a panel session at the recent 2015 SME conference organised by the Lagos Business School said that what every entrepreneurs need is innovations that can solve societal problems and in return, the society rewards them financially.

Using his business as a typical case study, Afaedor explained that before setting up, he had observed that a typical woman in Lagos has to go from one grocery store to another because she will likely not get everything she want in just one store. He went further to say that the woman will still have to go to local market to shop for local ingredients, all in the midst of the unpredictable Lagos Traffic. This, according to him, makes shopping quite discouraging, tedious and time consuming.

Afaedor went further to say that it was in a bid to solve this problem that he left Jumia in 2014 to start According to him, “Today, has partnered with leading supermarkets and local markets to put up a one stop shop online with over 60,000 items including Fresh food, foreign products, Nigerian ingredients, general groceries and baby products among others. Within ten to fifteen minutes, an average customer is done with her shopping on and the items will be delivered to them in as early as three hours, this saves them about three to six hours of their time which they can invest in more profitable things like resting, reading or enjoying leisure with their spouses or children.”

Afaedor noted that in building the business, there were many discouragements and challenges notably among which was the logistics of delivering the products within promised time owing to the traffic situation in Lagos. “However, because we set our mind on solving the problem, we were able to find our way around it. There will always be a solution if you are determined as an entrepreneur to really create value and solve problems,” he added.

•Photo shows CEO Raphael Afaedor.

Source News Express

Posted 23/09/2015 05:00:30 AM


Share on facebook Yahoo mail icon Gmail icon Share on Google+




You may also like...
Abia threatens to drag rumour mongers to court...

Dangote to pump N106b into sugar refinery

TechPlus: Organisers unveil plan for 2016 event

Confessions of dare-devil kidnappers: We kill those who...


Army Spokesman declares self Burkinabe interim president, suspends...

PwC Nigeria announces media award for excellence 2016...

American magazine finishes off President Buhari •Says Nigeria’s...

Clark, Nwodo, Adebanjo, other Southern leaders stopped from...

Soldier shoots superior officer dead over cell phone...

Edo Govt. deploying tactful measures to tackle security...

MMM opts for Bitcoin as countdown continues for...


Latest News 2019: Buhari floors Atiku in UK poll PDP loses all elections held on Saturday SERAP asks INEC to probe ‘campaign spending by Saraki, other contributions’ Atiku/Obi Advocacy Group flays Buhari over ‘despotic and totalitarian’ statement 2019: Don’t vote for any APGA candidate, Uwazuruike tells BIM-MASSOB members Nigerians want proper agenda not propaganda, Atiku tells Buhari Fire destroys 77 shops in Kano market 2019: The irony of a Buhari’s second term as campaign begins, By Rev. Fr. Evaristus Bassey Hypocrisy of Western countries on MTN $8.1 billion fine, by Femi Falana Unidentified gunmen kill Gov. Bello’s aide in Okene Crisis trails INEC listing of Imo SDP guber candidate Nigeria may become desert, NCF warns


Most Read NUDE PHOTO OF OMOTOLA JALADE-EKEINDE surfaces online (421,911 views) Nigerian female sex addict opens up, says ‘I like it with both men and women’ (390,392 views) Shameless Genevieve Nnaji exposes breasts in public (323,381 views) Finally named: The full list of friends of Nigerian female sex addict who prowled Facebook (271,863 views) OLUMBA OLUMBA OBU (the one who called himself God) IS DEAD (244,439 views) Igbo scholar disgraces Femi Fani-Kayode •Demolishes claims on Igbo/Yoruba history with facts and figures (227,623 views) Breaking News: POPULAR REVEREND CONVERTS TO ISLAM in Kaduna (Nigeria) (209,301 views) OBJ’s son reported dead in Lagos plane crash •Names of more victims emerge (190,864 views) My wasted years in Olumba Olumba Obu’s Evil Brotherhood (176,114 views) THE FINAL DISGRACE: Igbo scholar unleashes more facts about Igbo/Yoruba history, finishes off Femi Fani-Kayode with second article (168,710 views) Lagos plane crash: Journalist releases victims’ names (165,274 views) Gunmen kill ASP, 2 other police officers in vain bid to kidnap Rivers PDP chieftain (152,139 views)


Zenith Zero Balance First Bank chat banking


Categories Advertorials (3) African Press Organisation (81) Art & Literature (74) Business & Economy (3,798) Business Verdict (54) Columnists (964) Complaints & Requests (94) Enterprise & Opportunities (208) Entertainment (567) Features (669) Global Business Monitor (310) International (2,694) Interview (167) Live Commentary (28) Love Matters (146) Maggie's Blog (38) News (40,637) Opinion (1,144) Pidgin (13) Politics (7,780) Religion (901) Sports (1,780) Stock Watch (35) AMA & Al Jazeera Global Update





APO Group Partner




GOCOP Accredited Member

GOCOP Accredited member



Africa Media Agency and Al Jazeera